VISION AND VALUES

Our vision is to be one of the major companies in fashion textile through delivering the core business, achieve sustainable high quality output with affordability of end-user for all segments of the society along with profitability to deliver a superior shareholder return.

JoIR values are the guiding principles that define how it conducts its business and what it stands for as a company. This includes:

  • Setting high standards of care for health, safety and the environment.
  • Investment in human capital and offering competitive employment terms. We believe in equal opportunity for all, promoting professionalism, teamwork and trust.
  • Credibility, goodwill and reputation earned through ethical practices, honesty, integrity and respect for people.
  • Safeguarding of shareholders’ interest and providing them with excellent returns on equity is an integral part of our business ethics.

Who We Are ?

Story behind the brand name JoIR:

The charismatic and non-substitutable relationship between that of parents and their child sparked the idea for the name JoIR. An abbreviation for Jewels of Imtiaz & Razia, the brand name JoIR represents the incomparable and unconditional love that parents express. Having the names of our parents as the representation for our new brand symbolizes their presence and support with us.

We are engaged in making our own branded products for the whole family including Men, Women, Kids & others. This starts from conceiving the idea, paper work, designing, development and implementation till final product. We make a wide range of Fashion Textile products with the objective to achieve sustainable productivity, reasonable profitability, affordability by clients, maximization of reach level for the clients and high standards to address the trend, culture, fashion, quality, reach to the clients, affordability by the clients and the environment, health and safety requirements. Our diverse and highly skilled workforce make it happen.

JoIR in Brief

Engaged in the business of fashion textile, JoIR is one of Pakistan’s emerging company in Karachi, we have started serving our mission to fulfill the demand within and beyond the borders.

We are engaged in our own branded line for men, women, children and others. Starting from the conception of an idea, sketching it out on paper, followed by the back and forth process of developing the final design, our diverse and highly skilled team works relentlessly to achieve the final product. JoIR is engaged in a a wide range of fashion textile line with the objective of achieving sustainable output,reasonable profit and affordability for clients without compromising on high standards.

VISION AND VALUES

Our vision is to be one of the major companies in fashion textile through delivering the core business, achieve sustainable high quality output with affordability of end-user for all segments of the society along with profitability to deliver a superior shareholder return.

JoIR values are the guiding principles that define how it conducts its business and what it stands for as a company. This includes:

  • Setting high standards of care for health, safety and the environment.
  • Investment in human capital and offering competitive employment terms. We believe in equal opportunity for all, promoting professionalism, teamwork and trust.
  • Credibility, goodwill and reputation earned through ethical practices, honesty, integrity and respect for people.
  • Safeguarding of shareholders’ interest and providing them with excellent returns on equity is an integral part of our business ethics.